Consumer Demographics Market Reports

(302 Reports)  

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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Title Publishedsort descending Price
Pet Population and Ownership Trends in the U.S.
In the last five years the growth of pet ownership has plateaued, yet there are more than 200 million pets of all species that reside in about 65 million households in the U.S. This encompasses a total of 45 million residencies owning dogs, 30 million owning cats, and around 20  |  more...
Nov 26, 2014 $3,995.00
Americans in 2020
Americans in 2020 The fabric of who we are as a nation—from our employment prospects to our family structures—is constantly fraying and being rewoven. We are a graying nation inhabited by Baby Boomers and seniors who are decidedly not just fading away. People are  |  more...
Oct 31, 2013 $3,465.00
Boomer Wellness: Culinary Trend Mapping Report
T he Baby Boomers, the generation of those born between 1946 and 1964,number 80 million and account for 44% of the households with annual incomes over $75K, representing a significant amount of disposable income and purchasing power. Boomer  Wellness Culinary Trend Mapping report  |  more...
Jan 9, 2014 $2,970.00
Hispanic Food Shoppers in the U.S.
Spending by Hispanic consumers for food at grocery and other food stores has grown more than 80% over the past decade, more than twice the growth rate registered by consumers on average. Hispanic consumers have long been a key element in the growth strategies of food marketers. With the continuing dispersal  |  more...
Jun 30, 2014 $3,500.00
The African-American Consumer Market, 9th Edition
The African-American Consumer Market, 9th Edition With a population of 44 million and buying power over $1 trillion in 2013, African-Americans are a key segment in an American economy that increasingly depends upon the needs and preferences of multicultural consumers. In the face of daunting economic difficulties,  |  more...
Dec 27, 2013 $3,595.00
The Mature Market: Consumer Trends and U.S. Retail Markets
One of the greatest mistakes marketers can make is to assume that once consumers reach 55 years old, that they fade out of the consumer market. The “mature market” spans 40 or more years and embraces generations of socio-cultural, political, and technological revolutions, not to mention a vast array of  |  more...
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Mar 1, 2007 $3,500.00
Ethnic Hair, Skin, and Cosmetics Products in the U.S., 8th Edition
With the rapid expansion of racial and ethnic minorities in the U.S. over the next ten years, ethnic health and beauty care product (EHBC) marketers have a fast growing target market. During 2010, the EHBC market posted growth of nearly 13%, and during 2011 the market continued to advance at  |  more...
Jun 8, 2012 $3,195.00
Moms as Food Shoppers: Grocery Store and Supercenter Patterns and Trends
Each year Moms have a hand in spending nearly $200 billion on food purchased for use at home, and of course food marketers and grocers have long targeted Moms as their essential consumer segment. Even so, marketers need to find new ways to engage today’s tech-immersed foodie Moms, who  |  more...
Nov 19, 2012 $2,800.00
MarketLooks: The U.S. Market for Boomers Turning 50
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables  |  more...
Aug 1, 1998 $299.00
Kids' Market
This report by Packaged Facts covers the 37.5 million population segment of children, ages 5--14. Includes 6 major chapters: demographics, market, kids as consumers, media, marketing to kids, and examples of campaigns and strategies targeted to kids. Highlights 5--14 age group's spending power; an inside look at the use of  |  more...
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Mar 1, 1997 $1,375.00
Consumer Payments in the U.S.: The Latino Market
Latino consumers are a bright spot in an otherwise dreary picture for issuers of credit cards.  According to Experian Simmons National Consumer Study (NCS) data, between 2004 and 2011 the total number of American consumers with credit cards dropped 5%, while  |  more...
Aug 27, 2012 $2,390.00
Non-traditional Financial Services to the Unbanked, Underbanked and WhyBank? in the U.S.
Non-traditional Financial Services to the Unbanked, Underbanked and WhyBank? in the U.S. documents and analyzes financial services product usage by unbanked, underbanked and convenience/price driven consumers (WhyBanks?). It examines consumer demographics, market size by product category and promotional initiatives and strategies used to gain market share and to establish new  |  more...
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Aug 1, 2007 $3,500.00
African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked
Despite a constant search for new revenue and clients, the credit, debit and prepaid card industries have largely overlooked the African American market as an attractive segment. The recent and understandable enthusiasm for the opportunities afforded by the Hispanic market has eclipsed the strong growth potential of the 37.5 million  |  more...
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Sep 1, 2007 $3,000.00
African American Market in the U.S.
This new Packaged Facts report provides an in-depth analysis of the attitudes and behavior of African-American consumers. With a population exceeding 38 million and with buying power projected to exceed $1.1 trillion in 2012, African Americans remain a crucial part of the American consumer economy. The report highlights  |  more...
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Feb 1, 2008 $3,850.00
The Kids and Tweens Market in the U.S., 9th Edition
This completely new Packaged Facts report provides a comprehensive look at the 36 million young consumers in the 3- to 11-year-old age group. Today’s kids and tweens are on the cutting edge of the digital generation. They move seamlessly from sitting in front of Saturday morning TV to  |  more...
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Aug 1, 2008 $3,850.00
Asian-American Market in the U.S. 4th edition
This new Packaged Facts report focuses on the consumer attitudes and spending patterns of Asian Americans, who continue to offer the most lucrative opportunities in the multicultural consumer market. Asian-American households represent 40% of all multicultural households with an income between $150,000 and $200,000, and they account for nearly  |  more...
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Oct 1, 2008 $3,080.00
The U.S. Hispanic Market: Looking to the Future, 4th Edition
The U.S. Hispanic Market: Looking to the Future The explosive growth of the U.S. Hispanic market over the past two decades has been fueled by a massive influx of Latino immigrants in search of the American dream. As time goes on, however, a greater and greater  |  more...
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Oct 1, 2003 $2,625.00
The U.S. Hispanic Market, 6th Edition
This completely new Packaged Facts report analyzes the consumer attitudes and behavior of the 41 million Hispanics in the United States, who will account for nearly one-sixth of the U.S. population by 2010. The report begins with chapters analyzing key characteristics of the Hispanic population, such as projected growth  |  more...
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Oct 1, 2005 $2,625.00
Private Label Food and Beverage Products in the U.S.: Putting the Brand into Store Brands
Private-label (or store-brand) foods and beverages, once the poor relation in the family of grocery goods, have evolved to meet the higher expectations of a more diverse, experiential and quality-conscious American consumer. In fact, nearly 70% of consumers agree that private-label products are as good as national brands. But private-label  |  more...
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Feb 1, 2007 $3,000.00
The U.S. Kids' Foods Market
This report analyzes the $10 billion U.S. market for kids' cereals and breakfast foods, lunch packs, hot meals and entrees, and snacks and desserts. This market is being reshaped by new marketing options, growing nutritional concerns, and the increasingly sophisticated demands of child consumers and their  |  more...
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May 1, 1999 $2,750.00
The Hispanic Market
This updated report focuses on the fast-growing Hispanic market - one of the most influential market segments in the United States. The report includes an in-depth demographic analysis of the Hispanic population that includes the latest available data on income, educational attainment, occupational  |  more...
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Jun 1, 1999 $2,062.50
The U.S. Health and Natural Product Stores Market
This report reveals the trends driving the vigorous $19 billion food and supplement industry. Sales growth has reached 25% a year and shows no sign of declining, especially natural food supermarkets. Read what mainstream supermarkets and smaller natural food stores are employing to regain lost market  |  more...
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Sep 1, 1999 $2,750.00
The African American Market
This completely revised Packaged Facts report analyzes the African American market, still the largest minority population segment in the United States. The report offers a thorough demographic analysis of the African American population based upon the most recent available data on income, occupation, education and other important economic and social  |  more...
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Dec 1, 1999 $2,062.50
The U.S. Infant, Toddler, and Preschool Market
This all-new report analyzes the $20-billion infant, toddler and preschool market. It provides comprehensive coverage of four product categories: clothing (apparel and footwear), baby care supplies (diapers, skincare and toiletries, and baby feeding accessories), juvenile furniture and nursery accessories, and toys. Included are data on market  |  more...
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Feb 1, 2000 $1,375.00
American Lifestyles in the Early 21st Century
Corporate marketers have their work cut out for them as they reach out to an increasingly diverse population. The graying of Baby Boomers, the maturation of Generation X, and their mercurial interests of the Echo Boom generation all conspire to make life challenging for those planning marketing schemes for traditional  |  more...
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Mar 1, 2000 $995.00
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Most Popular Research
Americans in 2020
The African-American Consumer Market, 9th Edition
Boomer Wellness: Culinary Trend Mapping Report
Pet Population and Ownership Trends in the U.S.
Hispanic Food Shoppers in the U.S.
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