Consumer Demographics Market Reports

(213 Reports)  

Packaged Facts is your trusted source for consumer demographics market research. Reports provide key industry trends, demographic growth projections with related purchasing and spending trends, and in-depth analysis of a wide variety of unique demographic sectors so you can more deeply penetrate the markets you compete in.

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Title Publishedsort descending Price
The Young Urban Consumer: How Hip-Hop Culture Affects the Lifestyle and Buying Decisions of 12- to 34- Year Olds
This completely new Packaged Facts report builds upon the innovative and groundbreaking findings of the 2006 Packaged Facts report The U.S. Urban Youth Market, which analyzed the consumer choices of the tens of millions of 15- to 29-year-olds who connect with hip-hop music. This expanded and updated 2008 report  |  more...
May 1, 2008       $3,850.00
Financial Services for Small Businesses in the U.S.
Small business is hot. There are nearly 26 million small businesses (companies with 500 employees or fewer) in the United States and more small business births every day. With over $9 trillion in revenues and over $2 trillion in assets, financial services for small businesses in the U.S. are rich  |  more...
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Mar 1, 2008       $3,850.00
The Future of Food Retailing in the U.S
Consumer surveys show economic pressures are taking a toll on how Americans grocery shop: 2008 and beyond promise to be challenging years for food retailers as consumers cut back spending in the face of tightening household budgets. At the same time, changing demographics, greater health awareness and channel  |  more...
Mar 1, 2008       $3,850.00
U.S. Regional Trends: Demographics, Attitudes and Consumer Behavior
This fully updated Packaged Facts report provides a detailed and wide-ranging survey of demographic trends, consumer attitudes and behaviors in six U.S. geographic regions: Northeast, East Central, West Central, Southeast, Southwest and Pacific. An introductory chapter employs key government and private sector data sources to provide an overview  |  more...
Feb 1, 2008       $4,500.00
African American Market in the U.S.
This new Packaged Facts report provides an in-depth analysis of the attitudes and behavior of African-American consumers. With a population exceeding 38 million and with buying power projected to exceed $1.1 trillion in 2012, African Americans remain a crucial part of the American consumer economy. The report highlights the  |  more...
Feb 1, 2008       $3,850.00
Kids’ Beverages in the U.S.
This is a pivotal time for kids’ beverage marketing and product innovation. Unhealthy beverages and heavy-handed marketing to kids are under heavy fire from parents, consumer groups and the government, spurred by concerns of rampant childhood obesity. Marketers have responded with several healthier introductions since 2006, but sagging kids’ beverage  |  more...
Jan 1, 2008       $3,000.00
Teens, Money, Payment Cards and Financial Services in the U.S.
Teenagers are highly motivated by money and the myriad products and services for which it can be exchanged, but they can also be naïve about the consequences of profligate spending and slipshod money management. Though arguably one of the most privileged and self-aware generations of modern times, these 24.8  |  more...
Jan 1, 2008       $3,850.00
Teen and Tween Grooming Products: The U.S. Market
It’s a diverse market with hot spots and dead spots, but with a positive forecast: Valued at $7 billion at retail in 2007, the haircare, skincare and color cosmetics products bought by and for teens and tweens are expected to yield $8.5 billion by 2012. Drivers include kids’  |  more...
Dec 1, 2007       $4,000.00
Energy Drinks in the U.S.
The soda industry better watch its back, there’s a new beverage in town and it’s crossing the line. Energy drinks, once the lesser segment within the sports nutritional beverage industry, has had break away success since 2002 growing an incredible 45% CAGR to reach $5.4 billion in 2006. A  |  more...
Dec 1, 2007       $3,000.00
The U.S. Men's Market: Young Shoppers, Never-Marrieds, Modern vs. Traditional Men and More
This new Packaged Facts report provides a comprehensive analysis of the consumer attitudes and behavior of the 110 million men in America. Despite the fact that women continue to gain ground on campuses and in the workplace, men still generate 62% of aggregate income in America. Although women  |  more...
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Nov 1, 2007       $3,500.00
Evangelical Christians in the U.S.: Lifestyle, Demographic and Marketing Trends, 2007
With 69.5 million American adults devoted to the Evangelical lifestyle, the current and still-growing societal and monetary clout of this cohort is impossible to ignore. In 2006, household income among Evangelicals represented 28% of the national total, or $2.1 trillion, and products, services and marketing campaigns targeted to these  |  more...
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Nov 1, 2007       $3,500.00
Laundry Care Products in the U.S.
The laundry care product market is mature but seems to be recapturing its youth with new product innovation and marketing based firmly in consumer needs. Since it’s no longer one size fits all in the laundry care market, recent years have seen an increase laundry product forms, new scents, niche  |  more...
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Nov 1, 2007       $3,000.00
Gourmet, Specialty and Premium Foods and Beverages in the U.S., 7th Edition
U.S. retail sales of gourmet, specialty and premium foods and beverages are growing at much faster rates than those of the overall food and beverage industry, surging 10.9% to $59.0 billion in 2007 and posting a compound annual growth rate of 11.1% for the 2003-2007 period. Key market drivers  |  more...
Nov 1, 2007       $4,500.00
U.S. Market for Chocolate
With 2006 sales estimated at close to $16 billion through all channels, chocolate is forecast to grow to $18 billion by 2011, according to the U.S. Market for Chocolate, a fully updated Packaged Facts report. Strong consumer interest in the reported health benefits of dark chocolate and a general  |  more...
Sep 1, 2007       $3,250.00
African American Credit, Debit and Prepaid Card Users: Undervalued and Overlooked
Despite a constant search for new revenue and clients, the credit, debit and prepaid card industries have largely overlooked the African American market as an attractive segment. The recent and understandable enthusiasm for the opportunities afforded by the Hispanic market has eclipsed the strong growth potential of the 37.5 million  |  more...
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Sep 1, 2007       $3,000.00
Kids' Licensed Foods & Beverages in the U.S.
Since the licensed appearance of Mickey Mouse on a Post Toasties cereal box in 1925, the marketing of kids’ foods has never been quite the same. This is another pivotal time for kids’ food and beverage licensing as marketing to kids is under heavy fire from parents, consumer groups and  |  more...
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Sep 1, 2007       $1,995.00
Non-traditional Financial Services to the Unbanked, Underbanked and WhyBank? in the U.S.
Non-traditional Financial Services to the Unbanked, Underbanked and WhyBank? in the U.S. documents and analyzes financial services product usage by unbanked, underbanked and convenience/price driven consumers (WhyBanks?). It examines consumer demographics, market size by product category and promotional initiatives and strategies used to gain market share and to establish new  |  more...
Aug 1, 2007       $3,500.00
Personal Therapy in the U.S.: Electronic Massagers and Other Sensory Devices
Abstract: Stress is the #1 health concern for Americans, and women especially say that stress has an impact on their lives. As consumers look for ways to relax and rejuvenate, they are increasingly turning to personal therapy sensory devices for affordable stress relief within the comforts of home. This market  |  more...
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Aug 1, 2007       $2,395.00
The U.S. Market for Hispanic Foods and Beverages
Salsa and hot sauce sales surpass ketchup. Tortillas enable the popular “wrap” sandwich. And avocados, mangos and cilantro can be found in every produce department. “Hispanic” is weaving its way into all U.S. food and beverage categories. Not only are the sales of staples such as #1 Hispanic brand Goya  |  more...
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Aug 1, 2007       $3,000.00
Sport Nutritionals for Active Lifestyles in the U.S.
Sport Nutritionals for Active Lifestyles in the U.S. The sports nutritional products market in the U.S. is flexing its muscles and extending into a broader consumer market that is not so much about sports as it is about lifestyle. Take note of the robust market growth in 2006, which saw  |  more...
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Aug 1, 2007       $3,000.00
Fit Consumers in the U.S.: Tapping into the Active Lifestyles of Sports and Fitness Participants
This innovative brand new Packaged Facts report provides a detailed analysis of the attitudes and behavior of “Fit Consumers,” who are defined as the 50 million adult Americans who exercise at least three times a week and participate in at least one sport every chance they get. Fit Consumers  |  more...
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Aug 1, 2007       $3,500.00
On-the-Go Eating in the U.S.
Current consumer trends bode well for companies able to develop on-the-go foods that are also healthy. While 65% of Americans say they are trying to eat healthier foods these days, 33% say they don’t have the time to prepare or eat healthy meals. Over half of Americans claim they would  |  more...
Jul 1, 2007       $3,000.00
Plus-Size and Big and Tall Clothing in the U.S.
Marketers have big ideas for a big market: Together, plus-size clothing for women and girls, and big & tall clothing for men and boys, rocketed to $76 billion at retail in 2006. By 2012, plus-size/big & tall could shatter the $100 billion mark. Everyone knows that America’s  |  more...
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Jun 1, 2007       $3,000.00
The Teens Market in the U.S.
The Teens Market in the U.S., a new Packaged Facts report, provides a comprehensive analysis of the consumer behavior of the 26 million 12- to 17-year-olds who comprise the teens market. With an aggregate income of $80 billion, teens represent an important consumer segment in their own right.  |  more...
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Jun 1, 2007       $3,500.00
Singles in the U.S.: The New Nuclear Family
This report examines the attitudes, behaviors, and lifestyles of today’s single consumers, including never-married, divorced, widowed, and separated adults. Data released in late 2006 from the U.S. Census Bureau’s American Community Survey shows that the majority (50.3%) of U.S. households are headed by unmarried adults. Several trends come into  |  more...
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May 1, 2007       $3,500.00
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