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With convenience a top criterion driving consumer food choices, this new Packaged Facts report, The U.S. Market for Ready Meals and Side Dishes, offers a unique perspective on two hot categories: prepared fresh foods, and meal components. The prepared fresh foods category consists of completely prepared ready-to-eat/ready-to-heat fresh foods (such as prepared entrees and side dishes sold in supermarket delis, as well as deli-style packaged cold cuts). The meal components category encompasses fresh and frozen groceries such as seasoned ready-to-cook meats and poultry, and bagged salads. Using a new data-intensive, compact format, The U.S. Market for Ready Meals and Side Dishes presents a pithy analysis of the market factors that continue to shape the market, including consumer trends, mergers and acquisitions, and new product developments. It also provides up-to-date competitive profiles of leading industry players (both marketers and retailers), plus a cutting-edge discussion of action points companies can utilize to benefit from the trends driving this market.
The U.S. Market for Convenience Food and Packaging, Volumes 1-3
Report Methodology This report looks at every segment of the convenience food market, examining trends for growth and projecting sales of products through 2008. It analyzes consumer demographics and attitudes and their current and projected impact on sales of convenience foods. It provides up-to-date competitive profiles of marketers of these foods - including a look at smaller, up-and-coming companies - and discusses the influence of demographic trends as a driver of retail trends. The series also spotlights new products and current distribution trends, and offers readers trends and marketing opportunities within the convenience food industry.
What You’ll Get in this Report Each volume in this series addresses the following segments:
You’ll also benefit from extensive data, presented in easy-to-read and practical charts, tables, and graphs. Scroll to see a more detailed outline of the contents of this volume.
How You Will Benefit from this Report This report will help:
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