New meal solutions are turning up in a variety of places: the natural and specialty food sectors, our neighborhood shops, favorite chain restaurants and local supermarkets. Most of these solutions are restaurant-inspired in quality, recipe and style. American diners have been eating out so often lately, they have come to expect restaurant-like meals on their family tables. They are also seeking new strategies for putting these meals together. Yet, despite the modern hyperactive lifestyle, parents still want to feed loved ones (and themselves) the best: nourishing meals made from fresh, top-quality ingredients. Our intentions are the same as always but our methods are evolving. The opportunities for manufacturers and restaurant operators to offer prepared meals solutions are many and often consist of borrowing best practices from the other. Supermarkets and restaurant compete for the same meal dollars these days but consumers want choices, so there is room for everyone around the dinner table. In Prepared Meal Solutions: Culinary Trend Mapping Report, we profile several categories of meal solutions emerging and growing for consumers hungry for convenient, tasty food. Each category represents a source for consumers to find a meal suitable for their tastes and lifestyle. Taken together, these trends represent the brave new world of the U.S. dinner table. The trends covered in this report are:
Key Strategies
Because of the drivers behind the explosion in prepared meals — the appeal of local and seasonal foods, chef-inspired quality and flavor profiles, and above all convenience — we project increased demand for new options. How can marketers speak to consumers’ needs to provide solutions that not only taste right but feel right, too? To search for white space opportunities in the realm of prepared meal solutions, let’s combine some of the trend drivers included in this report, like restaurant-inspired or meal planning, with more traditional consumer drivers, like health and wellness, to discover exciting new product ideas. With extensive profiles of each ingredient/food emerging within the five stages of the trend map, this prepared meal solution issue of the Culinary Trend Mapping Report provides you with the most up-to-date, insider’s look at what’s hot and what’s not in the world of food. Top food marketers rely on trend mapping to keep them on the pulse of what’s happening and what’s about to happen as far as consumer tastes are concerned. The Culinary Trend Mapping Report is an indispensable tool for those whose job it is to stay abreast of what's hot - or what will be - in the food world! Using the Center for Culinary Development’s (CCD) signature Trend Mapping technique, a validated method identifying which culinary trends are “gaining traction” and which are simply flashes in the pan, each report concentrates on a theme, or trend, that is affecting the food industry, and then looks at the emerging and established ingredients, cooking styles and products along the Trend Map that are driving this theme. Each report is a 75+ page journal packed with trends, data, strategies and insights on the food industry that simply aren't available anywhere else. Each Issue of the Culinary Trends Mapping Report
Trend Mapping is guided by the premise that major food trends pass through five distinct stages on their way to the mainstream:
Published bimonthly, the Culinary Trend Mapping Report is available for purchase as a single issue or a six-issue subscription. Related Reports: Kids' Food: Culinary Trend Mapping ReportOct 21, 2008 - LA1927885 - $3,000.00 Where Are They Now: A Look Back, Culinary Trend Mapping Report Apr 1, 2008 - LA1716355 - $3,000.00 Hand-Held Foods: Culinary Trend Mapping Report Jan 30, 2008 - LA1608334 - $3,000.00 Convenience Foods in the U.S., Volumes 1 and 2: Fresh and Frozen Jan 1, 2008 - LA1635041 - $6,000.00 Convenience Foods in the U.S., Volume 2: Frozen Prepared Meals, Entrees, Appetizers and Snacks Dec 1, 2007 - LA1613389 - $3,000.00 Convenience Foods in the U.S., Volume 1: Fresh Prepared Deli and Packaged Foods Dec 1, 2007 - LA1486830 - $3,000.00 Gourmet Ready-to-Eat Meals in the U.S. Nov 1, 2007 - LA1763066 - $1,000.00 On-the-Go Eating in the U.S. Jul 1, 2007 - LA1421833 - $3,000.00 Food Gifting in the U.S. Jun 1, 2007 - LA977956 - $2,500.00 Revolution in Dayparts: Lunch in the Foodservice Market Feb 1, 2007 - LA1351325 - $1,995.00 |
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