MarketLooks: The U.S. Market for Prepared Frozen Foods

Sep 1, 1999
17 Pages - Pub ID: ML0871
Abstract Table of Contents Related Reports
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MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables for use in presentations and internal company reports.

Compiled From: "Market for Prepared Frozen Foods"
Abstract from full report:

This report analyzes the dynamic $10-billion U.S. market for prepared frozen foods. Covered are seven key product categories: dinners and entrees, pizza, baked goods, breakfast foods, handheld entrees, appetizers and snacks, and side dishes and value-added vegetables. The report examines market composition, marketer and brand share, distribution and retail trends, consumer demographics, and the factors affecting market growth, providing sales projections through 2003. An analysis of the competitive situation features profiles of leading players, including ConAgra, Kraft Foods, Nestl , Sara Lee, and Vlasic Foods.

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