The U.S. Home Theater Market

Oct 1, 1997
153 Pages - Pub ID: LA482
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The U.S. home theater market reached factory sales of $10.9 billion in 1997. Packaged Facts report provides detailed, up-to-date coverage of this vigorous young market in five categories: big-screen television; audio receiver/surround-sound processor; speakers and speaker packages; video source products; and home theater in-a-box. The report also: projects market performance through the year 2001; analyzes marketing and new product trends; presents an overview of the competitive situation; analyzes advertising expenditures and positioning; and profiles major marketers. Individual sections are available.

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