MarketLooks: The U.S. Home Meal Replacement Market in Grocery Outlets

Mar 1, 1999
15 Pages - Pub ID: ML0829
Abstract Table of Contents Related Reports
Now 40% off the original sale price of $499.
MarketLooks are concise, graphic-rich summaries of full-length market research reports. Reports that cover more than one market segment are split into corresponding MarketLooks to allow you to purchase only what you need. This MarketLooks was created in PowerPoint(R) for easy extraction of text, charts and tables for use in presentations and internal company reports.

Compiled From: "The U.S. Home Meal Replacement Market"
Abstract from full report:

The food industry's focus upon HMR has made it a whole "new" marketing category one that's worth $89 billion in 1998. This Packaged Facts report helps both restaurant and grocery execs to cash in on HMR's potential of $106 billion by 2003. This report provides the essential knowledge needed to fully exploit the HMR market, including discussions of market influences, corporate strategies, new products, and demographics. The battle plans of McDonald's, Tricon, Tyson, Sara Lee, Kroger, and others are profiled.

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