Generation X Market

Aug 1, 1996
162 Pages - Pub ID: LA436
Attention: There is an updated edition available for this report.
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Comprised of the 78.2 million Americans born between the years 1961 and 1980, Generation Xers are moving into the mainstream of American culture and life and can no longer be ignored. Packaged Facts' report on Generation X provides detailed, up-to-date coverage of this mercurial market. Includes current demographic analysis of the generation, including population by age, racial composition, family and living arrangements; estimates of the market's size ($1.1 trillion in 1994) and growth through the year 2001; and more.

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