Functional and Natural Ready-to-Drink Beverages in the U.S.: Energy Drinks, Sports Drinks, Functional Waters, RTD Tea and Coffee, Yogurt Drinks and Smoothies

May 1, 2011
242 Pages - Pub ID: LA2806017
Attention: There is an updated edition available for this report.
Abstract Table of Contents Search Inside Report Related Reports
Special offer: now 20% off original price of $3,500
Packaged Facts’ Functional and Natural RTD Beverages in the U.S.: Energy Drinks, Sports Drinks, Functional Waters, RTD Tea and Coffee, Yogurt Drinks and Smoothies offers a comprehensive look at the $23 billion market for single-serve, ready-to-drink (RTD) beverages across three categories and several competing product segments: (1) energy drinks/shots, sports drinks, and nutrient-enhanced waters, in itself a $15 billion category; (2) RTD tea and coffee, and (3) refrigerated yogurt drinks and juice/fruit smoothies. A 7% aggregate compound annual growth rate for these products over the most recent five-year period is a testament to the strength of the market before 2007 and since 2010. In the recessionary years of 2008 and 2009, most of these product segments flat-lined in sales growth, in keeping with the overall sales slump in foods and beverages as well as in the U.S. consumer economy overall. By 2010, nonetheless, energy/sports drinks and RTD tea/coffee showed renewed dynamism, signaling the onset of a new cycle of sales growth for these convenience, refreshment and re-charge beverages. However controversial some energy drinks may be, this lively product segment continues to call the shots in the market, accounting for 44% of the total product introductions in 2010. Many new product introductions in rival “pick up, pick me up” beverage segments are clearly marching to the beat of energy drinks or energy shots, and the newest product segment in this market, nutrient-enhanced waters, competes as a lighter re-mix of energy/sports drinks.

Functional and Natural RTD Beverages in the U.S. examines sales and trends across the retail spectrum, using proprietary primary data from Packaged Facts' March 2011 food shoppers Insights survey as well as retail sales-tracking data from Information Resources, Inc. InfoScan Review for mass channels and SPINSscan Review for the natural channel. This report tabulates market composition by product category and retail channel, as well as marketer/brand shares within and across product segments. The analysis pays special attention to cross-category trends in new product development, drawing on comprehensive new product data from Datamonitor’s Product Launch Analytics database, and analyzes consumer usage (including demographic and psychographic context) based on current and five-year-trended Experian Simmons national consumer survey data.

Related Reports:

Online Food Shopping and Grocery Delivery in the U.S.: Future of Food Retailing
Oct 3, 2014 - LA5239123 - $2,500.00

Natural and Organic Foods and Beverages in Canada
Sep 26, 2014 - LA5199400 - $3,000.00

Private Label Foods & Beverages in the U.S., 8th Edition
Sep 3, 2014 - LA5226056 - $3,995.00

Branded Refrigerated Meats and Meals: U.S. Market Trends
Aug 15, 2014 - LA5240738 - $3,500.00

Natural and Organic Foods and Beverages in the U.S., 4th Edition
Jul 16, 2014 - LA5192144 - $3,995.00

Hispanic Food Shoppers in the U.S.
Jun 30, 2014 - LA5279402 - $3,500.00

Beverage Bundle - Coffee and Ready-to-Drink Coffee in the U.S.: Retail and Foodservice, 8th Edition & Tea and Ready-to-Drink Tea in the U.S.: Retail and Foodservice, 5th Edition
May 2, 2014 - LA5237640 - $6,395.00

Ice Cream and Frozen Desserts in the U.S.: Opportunities in Retail and Foodservice, 8th Edition
Apr 30, 2014 - LA5191585 - $3,995.00

Coffee and Ready-to-Drink Coffee in the U.S.: Retail and Foodservice, 8th Edition
Apr 30, 2014 - LA5236762 - $4,500.00

Bottled Water in the U.S.
Apr 24, 2014 - LA5233098 - $3,300.00

800.298.5294
Int'l: +1.240.747.3095
Questions?
Contact a research specialist >

Most Popular Research
Non-GMO Foods: U.S. Market Perspective
Asian and Latin: Culinary Trend Mapping Report
Online Food Shopping and Grocery Delivery in the U.S.: Future of Food Retailing
The Kids Food and Beverage Market in the U.S., 7th Edition
Trader Joe's and the Natural Food Channel
Fresh Takes on Fruit: Culinary Trend Mapping Report
Privacy Policy    |    Terms and Conditions    |    Site Map    |    Return Policy    |    Press    |    Help FAQs
Home About Us My Account Personal Library Contact Us
Copyright © 2014 Packaged Facts. All Rights Reserved.
A division of Market Research Group, LLC
11/27/2014 - 42
Contact Us: 800.298.5294 (U.S.)
or +1.240.747.3095 (Int'l)
Hours: Monday - Thursday: 5:30am - 6:30pm EST
Fridays: 5:30am - 5:30pm EST