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The absolutely outstanding growth of the $4 billion bottled water market continues to astound. In a slow-growth economy mired in deflationary expectations, it is astonishing to see a well-established market skyrocketing upward at 15%-20% annual rates. Yet such is bottled water, the brightest star in the beverage universe. This all-new Packaged Facts study on bottled water - completely revised, reorganized, and updated - focuses exclusively on the retail market. It comprehensively analyzes the reasons behind bottled water's phenomenal rise to dollar and consumption levels previously undreamed of; thoroughly examines the intensifying consolidation clash occurring among global beverage rivals Coca-Cola/Danone (Dasani, Evian), Pepsico/Quaker (Aquafina, Propel), and Nestle/Perrier's family of regional brands; and insightfully assesses the incredible future promise and potentially perilous pitfalls inherent in continued bottled water ascendancy. Featured in this study are numerous tables and graphs devoted to market growth patterns and marketer/brand shares, a detailed listing of new products (enhanced waters and other unique niches), profiles of bottled water consumers, and in-depth discussions of regulation, factors in future growth, competitive dynamics, and retailer attitudes toward bottled water - a true growth market for the 21st century.
Report Methodology
What You’ll Get in this Report
Plus, you’ll benefit from extensive data, presented in easy-to-read and practical charts, tables and graphs. Scroll down to see a more detailed outline of the contents of this report.
How You Will Benefit from this Report This report will help:
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