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MarketLooks, from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title: The U.S. Affluent Market Published: January 2002 Each MarketLooks report includes top-level findings from the respective parent report in a rich, easy to read format accompanied by select charts and graphs. Reports published prior to July 2001 are delivered in PowerPoint™. Reports published after July 2001 are delivered in Adobe PDF™ format. All are available via Instant Online Delivery to allow you to use the valuable information you've purchased immediately. MarketLooks covering Packaged Facts studies are the perfect answer for: Abstract from full report: This Packaged Facts report focuses on the "affluent" market, defined as consumers with household income of $100,000+, who currently have an aggregate household income of approximately $2.6 trillion. The number of these affluents has grown exponentially in the past few years, largely as a result of consumers becoming wealthier at a younger age by exercising IT stock options. As marketers scramble to find out how these newly minted affluents want to spend their money, hard data on affluence, financial management, and the effect of the Internet on affluents' habits is more important than ever. This updated report provides key data and analysis regarding this burgeoning new class of consumers, as well as information on more "traditional" affluents: what they like, what they want, and most importantly, where they put their hard-earned wealth. Report includes focus sections on Home, Auto & Electronics, Financial Management, Travel & Leisure, Personal Shopping, and Information Technology, based largely on recent Simmons Market Research Bureau data on U.S. consumer purchasing, ownership, and product usage patterns. Related Reports: The Affluent Consumer Market in the U.S., 6th EditionDec 1, 2011 - LA6135732 - $3,465.00 Healthy 50+ Americans: Trends and Opportunities in the Emerging Wellness Market Apr 1, 2011 - LA6135736 - $3,465.00 Fiber Food Ingredients in the U.S.: Soluble-, Insoluble- and Digestive-Resistant Types Jun 1, 2010 - LA2583576 - $7,195.00 The Affluent Consumer Market in the U.S. Nov 1, 2009 - LA2010386 - $3,080.00 Affluent Consumers in the New Economy: Food and Foodservice Jul 1, 2009 - LA2291282 - $995.00 Functional, Fortified and Inherently Healthy Foods and Beverages in the U.S., 4th Edition May 1, 2009 - LA1939944 - $2,640.00 MarketLooks: Fit Consumers in the U.S.: Tapping into the Active Lifestyles of Sports and Fitness Participants Aug 1, 2007 - ML2091629 - $399.00 Fit Consumers in the U.S.: Tapping into the Active Lifestyles of Sports and Fitness Participants Aug 1, 2007 - LA1534650 - $3,500.00 The Active and Fit Consumer and Sports Nutritional Products in the U.S. Aug 1, 2007 - LA1536891 - $5,000.00 MarketLooks: The Affluent Market in the U.S. Apr 1, 2007 - ML2091652 - $399.00 |
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